David V. Foster, whose management firm Opus 3 Artists represents many top performers, conductors and Osvaldo Golijov, has come up with an idea for an annual festival at Carnegie Hall that will recognize leading orchestras for the the “creativity and distinctiveness” of the programs they propose to perform. Called Spring for Music, the festival is scheduled to begin in May 2011, at Carnegie Hall. According to the Center of the Universe Times:
The Festival of North American Orchestras, as the organizing entity is called, will rent the hall and handle production and marketing, and the orchestras will bear their own costs for travel and soloists but share the proceeds, with a guarantee of at least $50,000 per appearance. Tickets — $25 each except for 100 or so seats in the top balcony at $15 — will be sold on a first-come-first-served basis two months before the event.
The principals– Foster, Thomas W. Morris, a former executive director of the Cleveland Orchestra and the artistic director of the Ojai Festival; and Mary Lou Falcone, a public-relations consultant describe the festival as an “idealized musical laboratory designed to see what kind of programming an orchestra can concoct when mundane considerations like marketing are taken out of the equation.”
Sounds a little Jerry Jeff to me, but we can hope for the best.